To help Cookies Chicago kickstart their social media presence, I conceptualized, filmed, and edited a short-form video inspired by That '70s Show’s iconic “circle” scene. The goal was to creatively showcase two of the brand’s cannabis strains—Big Face and Medellin—through natural dialogue and humor, without relying on traditional review formats. The result is an engaging, culturally relevant piece that blends storytelling, branding, and cinematic style to connect with a younger digital audience. This project reflects my ability to craft on-brand content from ideation to final delivery, especially within the cannabis industry.